Product Design by Mike Baxter
  

Product Design

Written by Mike Baxter
Illustrated by

Synopsis

Product Design by Mike Baxter

The discovery of market needs and the manufacture of a product to meet those needs are integral parts of the same process. Since most textbooks on new product development are written from either a marketing or an engineering perspective, it is important for students to encounter these two aspects of product development together in a single text. Product Design: Practical Methods for the Systematic Development of New Products covers the entire new product development process, from market research through concept design, embodiment design, design for manufacture, and product launch. Systematic and practical in its approach, the text offers both a structured management framework for product development and an extensive range of specific design methods. Chapters feature Design Toolkits that provide detailed guidance on systematic design methods, present examples with familiar products, and conclude with reviews of key concepts. This major text aims to turn the often haphazard and unstructured product design process into a quality-controlled, streamlined, and manageable procedure. It is ideal for students of engineering, design, and technology on their path to designing new products.

About the Author

Other Formats

Book Info

Format

Paperback
308 pages

Author

Mike Baxter
More books by Mike Baxter

Publisher

Nelson Thornes Ltd an imprint of Taylor & Francis Ltd

Publication date

31st January 1995

ISBN

9780748741977


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